Cagle Announces New Partnership to Broadcast Emergency
Information Along Georgia Roadways
(Atlanta, GA) – Lt. Governor Casey Cagle, the Georgia Emergency Management Agency (GEMA), the Georgia Bureau of Investigation (GBI) and the Outdoor Advertising Association of Georgia (OAAG) today announced a new public-private partnership that will use digital billboards to quickly post emergency information along Georgia roadways. Under the partnership, GEMA and GBI will be able to communicate with drivers through OAAG’s member network, which operates more than 75 digital billboards across the state.
“These digital billboards are an excellent addition to our response tool belt,” says Lt. Governor Cagle. “This innovate partnership provides a new way to provide timely and accurate information in an emergency and help protect lives and property in Georgia. We welcome this opportunity to use this versatile real-time technology to deliver critical emergency information to hundreds of thousands of motorists quickly and efficiently.”
State emergency management and law enforcement officials may use the digital billboards to post urgent messages such as weather warnings, evacuations, shelter information and missing person alerts. Specifically the boards will run Kimberly’s Call, Mattie’s Call, Hurricane, Evacuation, Homeland Security, Extreme Weather, Nuclear-Chemical and Wildfire Alerts. They will be activated at the request of emergency management and law enforcement officials. Because digital billboards are changed electronically, they can be updated instantly.
OAAG’s coverage area includes metro Atlanta, Albany, Augusta, Brunswick, Macon, Rome, Savannah and Valdosta. Georgia is the second state to sign such an agreement with an outdoor advertising association.
To learn more about OAAG, visit www.oaag.net. To learn about the potential hazards that may impact Georgia and to create a custom Ready kit and emergency plan, visit www.ready.ga.gov.
OAAG Welcomes Newest Members
The Outdoor Advertising Association of Georgia is pleased to announce the addition of its newest members: Roto-Panel North America, YESCO Electronics, Paragon Printing Inc, BCE, Inc and Independents Service Company. Please visit the member list page to visit these neswest member websites. Below is a quick listing of each new members product specialty.
Roto-Panel North America: Tri-Visions, Multi-Message
YESCO Electronics: Electronic Displays
Paragon Printing: WIDE FORMAT Printing For Billboards,
Posters, Indoor and Outdoor Banners
BCE, Inc: Steel Structures
Independents Service Company: Large Format Printing
Camel City Posters: Billboard Printing
Digital Billboards to Post Georgia Primary Results on Super Tuesday
The Atlanta Journal-Constitution, February 1, 2008
Attention political junkies: You may now tear yourself from your television on primary night to go out to dinner - if you drive past the right billboards.
About 20 electric billboards in Georgia will broadcast the latest updates of election results from the state's presidential primary elections on Tuesday, from 7 p.m. to 11 p.m., according to the Outdoor Advertising Association of Georgia. Wednesday they'll show the winners.
Georgia legalized the digital video billboards in 2006, and those to be drafted into politics next week range from metro Atlanta to Valdosta. About four should be in metro Atlanta, including one at Lawrenceville Suwanee Road and I-85, said Conner Poe, the association's executive director. The Wednesday results may alternate with regular advertising. "We're excited about it, it's something for us to offer back to folks," Poe said.
A national billboard association started the practice in Iowa this year, and it has continued in Michigan and Florida, where Poe said it got raves.
Billboards will abide by safety regulations, like not being too bright, showing movement, or switching quickly between images, Poe said.
Still, drivers should "be mindful of the fact you have a primary responsibility to drive," said Bob Dallas, director of the Governor's Office of Highway Safety. No staring roadside for minutes on end - no matter who's ahead.
To learn more about Digital Displays visit www.formetco.com
In recognition of its efforts at becoming more eco-friendly, Fairway Outdoor Advertising's plant in Athens, GA, has been named Business Recycler of the Year by the Athens-Clarke County government.
Attention political junkies: You may now tear yourself from your television on primary night to go out to dinner - if you drive past the right billboards.
About 20 electric billboards in Georgia will broadcast the latest updates of election results from the state's presidential primary elections on Tuesday, from 7 p.m. to 11 p.m., according to the Outdoor Advertising Association of Georgia. Wednesday they'll show the winners.